Creative Director
With a Zen-like focus on the user experience, Andy has a genuine passion for sculpting elegant interfaces that are not only easy to use, but pleasing to the eye. With a firm belief in the value of user testing and studying user habits, Andy's love of website statistics borders on unhealthy.
Back in the day, Andy studied Graphic Design at the Wanganui School of Design. Comfortable in both the creative and technical realms, Andy is now on his second stint at Springload having spent 18 months working at Amazon.com's Scottish office as a Senior User Experience Designer.
Andy is a connoisseur of fine beer, food and cheese. Luckily he's also a fan of calorie-burning pursuits like mountain biking and Ultimate Frisbee. He credits his reputation for long-distance Frisbee throwing to a childhood playing table tennis - "It's all in the flick of the wrist".
Andy’s signature move
With a rhythmic toing and froing of the hacky between his knees Hovey advances. Don't look at the hack. Focus man. As you glaze over he steps back leaving the hack lying at your feet. Take a seat bud, the cobra has struck.
Andy's
26 Oct 2008
The limited selection of typefaces at a web designers disposal is an ever present headache. Read more »