We write about important stuff.

Read our blog posts on code, design, user experience, new work and studio life.

Home Hunter's successful swoop

19 December 2014

Home Hunter is essentially a property search tool on steroids, bringing together the various threads of home buying – from looking at open homes to applying for pre-approval on a bank loan – into an app that makes the whole lot experience less angsty. Enjoyable, even.

Branding in the digital age

Adam Cansino, 18 October 2014

Brand Lead Adam Cansino shares his thoughts on the shift in traditional brand engagement as it relates to ‘digital first’.

We’re the BEST!

Alan Doak, 17 October 2014

Springload wins big at the 2014 Best Awards.

Useful products vs. pretty campaigns

18 September 2014

How digital design thinking can help fight against banner blindness.

Getting young voters off the fence

16 September 2014

We've been working with Massey University to change attitudes towards politics.

We’re finalists!

08 September 2014

Four of our favourite recent projects are finalists in the 2014 Best Awards — the annual awards of the Designers Institute where we collectively celebrate the best of New Zealand design.

Handsome Stats

Bron Thomson, 05 August 2014

If you find Google Analytics complex but want to understand how people use your site and how you can improve it, then Handsome Stats might be right for you

Team Gold

Clare Everett, 25 June 2014

Springload recently won Team Gold at the Wellington Gold Awards and we’re still buzzing. Feeling pretty golden right now!

Automated event tracking

Richie Blake, 19 June 2014

Springload is a company with a strong focus on usability, so we spend a lot of time examining online user behaviour. One of the tools we use in this effort is Google Analytics Event Tracking.

The ideal API: What we look for in a web service

James Player, 17 June 2014

We sometimes get asked by clients to provide advice on what makes a good web service. Recently one of our clients decided they’d like to move to a new service provider in order to give their customers access to richer and more relevant data ...