Moving Springload to the public cloud

03 December 2018 • Richard McMillan

Almost three years ago, we started migrating our infrastructure to Amazon Web Services (AWS). It’s part of our strategy to automate our development workflow wherever we can, and provide our clients with scalable, world-class services.

Meet Rachel and Zoe, our Summer of Tech interns

29 November 2018

We're hosting two talented interns through the Summer of Tech (SoT) programme – design intern Rachel Bolt, and developer intern Zoe Richards. We talked about what drives them, their SoT experience, and why they chose Springload.

Experience Week 2018

15 November 2018

Experience Week (26 November – 2 December) is an annual gathering of creative, innovative, and intelligent minds who use human-centred design principles to create impactful solutions. 

New Zealand needs to talk about AI

15 November 2018

Stories about artificial intelligence are everywhere, right? It may seem like the machines are pushing their own AI propaganda, but really it’s part of a growing global conversation. And New Zealand needs to start playing a greater part.

What a UX designer does

24 October 2018

User experience (UX) design may seem like a vague concept. But there are many people who do it for a living. So whether you’re working with (or want to be) a UX designer, we’ll help you get a clearer idea of what they do and how they do it.

Getting to know Google Ads

09 October 2018

Creating stand-out ads in our ad-filled world is a big challenge for today's marketers. But Google Ads provides a powerful platform that helps them do just that.

Becoming a more diverse and inclusive workplace

02 October 2018

What does diversity and inclusion in the workplace really mean? This is one of the big questions we’re asking ourselves as we lay the foundations to become a more inclusive company.

Why research is critical for optimisation

28 September 2018

Optimising your site’s conversion rate can reduce drop-offs in traffic and loss of revenue. But knowing where to focus your effort means first exploring how your audience is using your site.

Search Party: Optimising the searcher experience

18 September 2018 • Tom Pitchforth

Based on the experiences of Springload’s Performance and Optimisation team, Search Party is a no-BS series on all things related to search engine optimisation and search marketing.

Sam, the virtual politician

10 September 2018

Politics is a minefield of rhetoric and misinformation. What if you could cut through all the noise using the very technology responsible for creating a lot of it – AI.